Define and design a branding identity for a cosmetics business
Design the labels for each cosmetic product
Print and add the label designs to each product
Package the products and display them for the public to purchase
Research
Because I was tasked with creating the brand's identity from scratch, I first looked for design inspiration from other cosmetic businesses to get a feel for what the competition is doing and find ways to make this brand stand out. Next, I started sketching logo and label ideas to get a feel for the brand's look and feel.
